Youth use of vapor products remains an urgent issue, and JUUL Labs shares public concerns over the proliferation of these products among kids. Sunday, the Winston-Salem Journal published an editorial from Kevin Burns, CEO of JUUL Labs. In it, Kevin discusses our comprehensive initiatives aimed at curbing underage use of vapor products, including JUUL products, while correcting misinformation that continues to circulate regarding JUUL Labs’ record on youth prevention.
The piece also reviews JUUL Labs’ record of proactive action intended to address youth vaping, while preserving the unprecedented switching opportunity the JUUL system offers current adult smokers. This includes our industry-leading advocacy for Tobacco 21 legislation at the state and federal level, as well as our action plan, a set of initiatives that represent the most aggressive youth prevention actions of anyone in the industry. JUUL Labs has always acted in service to our core mission to help adult smokers switch from combustible cigarettes, which remain the leading cause of preventable death worldwide, while preventing underage use.
January 19, 2021
Juul Labs is proud to announce that the National Crime Prevention Council (NCPC) and National Intellectual Property Rights Coordination Center (IPRC) have released an…
December 15, 2020
We are encouraged that according to the paper in JAMA Pediatrics underage use of JUUL products, “dropped dramatically,” which shows the importance of evidence-based…
October 30, 2020
As we continue our work to clear the market of illicit vapor products, Juul Labs is pleased to announce that a major manufacturer and international distributor of counterfeit JUUL devices and pods has been shut down and prosecuted by federal authorities in China.