Fortunately, the prevalence of youth vaping has fallen significantly in recent years. Federal government data show that vaping rates among middle and high school students fell to 5.9% in 2024 from 20% in 2019. This is consistent with Florida data showing similar reductions in underage rates over that same time period.

In 2024, underage use of JUUL products nationally was reported at roughly one-half of one percent – a 98% reduction since 2019 – and we remain committed to combating underage use. Meanwhile, over two million American adults have switched completely away from combustible cigarettes using JUUL products, demonstrating their public health benefit.

Federal government data in 2024 indicate that youth who report current vaping are largely using disposable products. These products are nearly all illegal, and threaten the regulatory system needed to establish a legitimate market for smoke-free products and make the deadly combustible cigarette obsolete.

We look forward to continuing our work with Florida’s leaders, law enforcement, policymakers, and other State stakeholders to rid the market of untested, unregulated, and illegal Chinese vapes and pave the way for a market of high-quality, American products to benefit the nearly two million Floridian adults who continue to smoke and deserve scientifically-validated smoke-free alternatives.

The ITC affirmed an earlier ruling by an Administrative Law Judge (ALJ) on December 5, 2024 that JUUL Labs did not infringe either patent asserted by Altria. This case is therefore now terminated.

Juul Labs previously prevailed in its own ITC action against Altria’s NJOY ACE e-vapor product. On January 29, the ITC issued a Final Determination that Altria’s NJOY ACE infringed all four patents that Juul Labs asserted against it, and issued orders prohibiting Altria and NJOY from importing and selling the infringing ACE until the patents expire in 2034 and 2037. The orders are scheduled to take effect on March 31, 2025 following a two-month presidential review period.